Each Norm piece is shaped by hand, finished with precision by skilled artisans, and made to endure the test of time. Taking proper care of your jewelry preserves not only its beauty, but the work behind it.
Solid Gold Jewelry
Our solid gold pieces are worked slowly, polished with care, and finished to endure. Respecting the gold allows its natural character to remain intact over time.
Remove solid gold jewelry before contact with water, chemicals, or abrasive surfaces to preserve its finish.
Everyday substances—such as fragrance, lotions, and cleaning agents—may gradually soften the polished surface.
Store each solid gold piece individually in a suitable container to prevent surface contact. A soft-lined box or pouch allows the jewelry to rest without friction.
To clean, use lukewarm water and a mild soap applied with a soft cloth. Rinse gently and dry thoroughly.
Gold Vermeil Jewelry
Gold vermeil pieces are crafted with precision and feature a refined yet delicate surface of solid gold.
Remove gold vermeil jewelry before contact with water, chemicals, or abrasive surfaces, as these can accelerate wear.
Everyday substances—including fragrance, lotions, and cleaning agents—can dull the finish over time and may affect the gold layer.
Store gold vermeil pieces individually in a soft-lined box or pouch, ensuring they do not come into contact with other jewelry.
Clean gold vermeil jewelry gently using lukewarm water and a soft cloth. Rinse carefully and dry completely.
Avoid excessive polishing, as repeated friction can wear away the finely finished gold surface.
DIAMONDS
Our certified diamonds are selected for their clarity and set by hand to maximize light and balance.
Though exceptionally strong, their brilliance depends on clean surfaces and secure settings. Natural oils and daily wear may soften their appearance; a gentle cleaning with warm water, mild soap, and a soft brush will restore their light.
Avoid using hard brushes or excessive force since these can result in microscratches.
Do not wear your diamond jewelry during strenuous physical activity. Impact can affect settings, even if the stones remain intact.
We recommend periodic professional checks in a local jeweler to ensure each stone remains precisely and securely held — as originally intended by the maker.
Gemstones and Enamel
Our gemstones and enamel are chosen for their individuality. Their beauty lies in nuance, not uniformity.
Colored gemstones can be sensitive to heat, light, and harsh chemicals. Enamel, while carefully fired and finished, can be affected by impact or abrasion.
Clean these materials only with a soft, dry or lightly damp cloth. Avoid ultrasonic cleaning and prolonged exposure to sunlight or water.
Store your gemstone and enamel pieces separately from harder materials to protect surfaces and preserve color depth.